Citywide electric is a company with activity in New Zealand. The group is specialised in standard electrical services, Data Installations and Servicing, Television and Home Automation Installations, and a Switchboards and Controls Design & Build service. The visual identity is a redesign of the existing one and came out as need to the change of the company’s name. The identity features a clean and contemporary approach, that referenced and united the elements of the company. The exclusive use of typography adds value to that specific key elements of the company, which are trust and evolution, while the vivid form and different textures add diversity reflecting the multiple offered services of the company.